Celebrate the Pink, Yellow, and “Green” Hues of Easter
TerraCycle® Provides Easter DIY Project and Free Collection Program for Candy Wrappers
Spring is in the air, and the Easter bunny is just a hop, skip and a jump away. This year, make sure to fill your Easter baskets, but not your garbage cans, with sweet treats. TerraCycle offers an environmentally-conscious alternative for all those leftover candy wrappers as well as fun DIY projects to get the whole family excited about an Eco-Easter. With the help of partners MOM Brands™ and M&Ms, TerraCycle hopes to make this springtime holiday greener than the newly-grown grass.
Need an Easter basket to hold those eggs from an Easter Egg hunt? MOM Brands Malt-O-Meal® cereals and TerraCycle have a fun – and environmentally-friendly – DIY project the kids will love. All you need are food wrappers, scissors, and a few other items to make your very own Easter basket to fill with sweets. Get the free project here.
To keep those candy wrappers in your Easter baskets out of a landfill, TerraCycle and M&M’s Candy Wrapper Brigade offers an easy alternative. Simply collect candy wrappers, send them to TerraCycle and receive two points per item collected that can be used for charity gifts or converted to cash and donated to any school or charity. TerraCycle even covers the shipping cost. TerraCycle also collects Malt-O-Meal bags through its Cereal Bag Brigade, if you choose not to turn them into Easter baskets. Visit www.terracycle.com to sign up for the Brigade programs and view the full list of items TerraCycle accepts.
About MOM Brands MOM Brands is the largest family owned cereal company in the U.S. The company has produced quality cereal products since 1919 and manufactures many varieties of oatmeal, family favorite ready-to-eat and all-natural cereals as well as its original, farina-based hot cereal. Today, one in 10 servings of cereal breakfast eaten every day is a MOM Brands cereal. Dedicated to finding better ways to make a better breakfast at a better price, MOM Brands is continually innovating to produce, package and transport its cereals in ways that reduce environmental impact. For more information about MOM Brands and its cereal products please visit www.MOMBrands.com.
About TerraCycle TerraCycle, Inc. is an international upcycling and recycling company that takes difficult-to recycle-packaging and turns it into affordable, innovative products. Founded in 2001, TerraCycle is the world’s leader in the collection and reuse of non-recyclable post-consumer waste. TerraCycle works with more than 30 major brands in the U.S. and around the world to collect used packaging and products that would otherwise be destined for landfills. It repurposes that waste into new, innovative materials and products that are available online and through major retailers. The waste is collected through TerraCycle’s Brigade programs, which are free fundraisers that pay for every piece of waste collected and returned. For information on how to join a TerraCycle Brigade and on purchasing TerraCycle products please visit www.terracycle.com.